The Effect of Media on Women’s Health and the Role of Midwives

Women’s health is affected by many factors such as psychosocial factors arising from family and society, the individual health status of women, fertility behaviors, and the quality of health services. Therefore, the issue of health promotion concerns many sectors, not just the health sector. One of the most important of these sectors is the media. In addition, the media can affect women of all educational levels. “Health-related news” in the media is of great importance due to the importance of health in human life. Media also publishes health-related publications in response to this interest of people. One of the most protective groups in the media; are adult women. The negative influence of women of childbearing age from the media also affects pregnancy, childbirth, and postpartum. The influence of the media, even the mediatic doctor, is great in aesthetic interventions. It is possible to evaluate the effects of the media on female aesthetics positively and negatively. Considering the fact that almost all of the population that midwives serve is women, midwife is a key professional member in protecting and improving women’s health. In the impact of the media on women's health, it is important that midwives fulfill their responsibilities. Midwives should first increase awareness of the effects of the media, and then raise women’s awareness on this issue with their roles as educators, advocates, caregivers, researchers, leaders, and consultants.

Cite this article as: Özçalkap, N., & Güçlü Cihan, E. (2023). The effect of media on women’s health and the role of midwives. Journal of Midwifery and Health Sciences, 6(1), 49-54.